Be Infinite
At Be Infinite, my primary focus was on enhancing the company's digital presence by developing and implementing strategic social media and website optimization efforts. Through consistent content creation and website updates, I contributed to the growth of their brand visibility and user engagement.
Role
Digital Marketing Coordinator
Goal
Boost Social Media Presence, Improve Website UX
Area
Social Media Management, Content Creation, Website Optimization
Date
Aug 2022 to Nov 2022
Situation:
Be Infinite was seeking to increase its digital presence by posting engaging content consistently and updating its website to improve user experience and align with marketing objectives.
Task:
Created and posted engaging content on LinkedIn and other platforms 3 times per week.
Developed a content calendar to organize and manage posts across multiple platforms for 4 months.
Collaborated with the team on website updates and optimizations to enhance user experience and support marketing efforts.
Designed visual elements and ensured brand messaging consistency across digital platforms, including social media and website content.
Action:
Content Creation:
Posted engaging content regularly, improving audience engagement on LinkedIn and other platforms.
Crafted visual designs for social media posts and digital marketing campaigns, ensuring consistency in brand messaging.Content Calendar Management:
Developed and maintained a 4-month content calendar, ensuring a structured approach to posting content regularly across platforms.Website Updates & Optimization:
Collaborated on website design and optimization projects aimed at improving user experience and supporting marketing objectives.
Worked on updating website elements to ensure they aligned with digital marketing strategies, resulting in improved site performance and user navigation.
Results:
Successfully grew social media engagement through consistent, engaging content.
Increased overall website traffic through optimized design and content updates.
Contributed to Be Infinite's digital success by creating visually appealing designs and ensuring a cohesive digital marketing strategy.
Testimonial
"Khilan offered great work and was able to improve our digital marketing, which was beneficial to our success. He was responsible for creating content for our LinkedIn platform and was part of the team creating our new website. Khilan has exceptional skills with technical details as well as visual designs. He was also very conscientious and took his responsibilities seriously. I enjoyed working with Khilan and hope we can work together in the future again."
- Negin Khorasani
